Simon

The star of the famous "Poo-poo bum-bum!" catchphrase, Simon Super Rabbit is the irresistibly charming and mischievous little bunny created by Stephanie Blake in her bestselling picture books published by L'ecole des loisirs.

A major success in children's publishing, the series includes 25 titles and has sold over 6.5 million copies in 26 countries.

A 100% French-produced animated TV series based on the books has been on air since 2017 on France Televisions, where it ranks as the #1 preschool series on OKOO. The show currently counts 5 seasons (208 episodes), broadcast in more than 150 countries, with a new season scheduled for 2027.

It has generated 5 billion YouTube views across five languages and over 10 billion views on Giphy.

In 2026, the Musee d'Orsay and the Aquarium de Paris renew their collaborations with Simon.

Current licensees include Turbulences magazine, Tonies, Playbac, L'ecole recreative, Pelucho hot-water bottles, Schoolpack, Motif Personnel, and more.